TCS - With you for the long run

This is the follow up brand awareness video to TCS - Helping make every day better, which was aimed at explaining who Tata Consultancy Services is to the every day person. This time around, the goal was the create a video for business executives using specific, cross-industry technology examples. We also paired its launch with an integrated paid ad campaign across LinkedIn, YouTube, Instagram, and programmatic platforms. This resulted in over 100K highly targeted views and record setting engagement for TCS North America.